IT companies and startups: why do you need Nice class 42?

​Today, the IT sector is undoubtedly one of the fastest-growing industries in the world, marked by fierce competition. If you own an IT company, a digital agency, or a promising tech startup, securing your brand identity is vital. For the information technology sector, Class 42 is your designated classification.

​According to the international classification system (the Nice Classification), there are 45 classes in total used to categorize goods and services:

​Classes 1 to 34: Cover manufactured goods and physical products.

​Classes 35 to 45: Cover various service industries.

​What exactly does Class 42 cover?

Class 42 is tailored specifically for the technology and science fields. It includes software development, mobile app and website creation, IT consulting, cloud computing (SaaS), web hosting, and technical research.

​What are the risks of operating without a trademark?

If your IT brand is not officially registered, anyone else can legally use your name and copy your visual identity. Most dangerously, if a competitor registers the trademark before you do, they can legally ban you from using your own brand name. They can force you to take down your website, remove your apps from marketplaces, and even sue your company for trademark infringement, leading to massive financial fines. Years of hard work and marketing efforts could be wiped out instantly.

​Dear entrepreneurs, founders, and tech professionals, do not put your business continuity at risk. We strongly advise you to register your brand name under Class 42 as soon as possible.